Link Building strategies for your letting agency Link building for your letting agency website is crucial in order for your site to get listed high on organic search results. In a previous post we discussed the biggest challenge letting agents face today, which was winning new properties to let and manage. We then went on to discuss …
In our last blog post on letting industry challenges we looked at how winning new landlords was one of the current biggest challenges for letting agents. Apart from providing an excellent service to your landlords and winning referrals, your website is currently your next best marketing tool. The problem is, as we discussed, that many letting …
Back to strategy today and a very important topic about letting agent marketing strategy. Terence Shimp is a widely renowned expert in the area of marketing communications and branding for companies and a lot of these thoughts are adapted from his work. So firstly; a brand is name, term, sign, symbol or design that identifies and …
It is a very interesting title and one which most if not all agents reading this would love to do. How to save time showing property? How I hear you say? Well it is all about qualification of your customer (the tenant or the buyer), the very first step in any sales process should be qualification. …
